Changing the name of a company always comes with its own list of challenges to circumvent.
So when Vedastone did just that in August of 2015, they approached NW Marketing to help building awareness of their newly re-launched brand (formerly Kalingastone).
From generating industry related and engaging Blog content, to launching Vedastone across key social media channels, NW Marketing over a period of 6 months was able to foster an online community comprising of the company’s stakeholders, suppliers and customers. This positioned Vedastone with the ability to promote upcoming products, share their current offerings and provide a greater customer service experience.
To help them further implement the social media strategy we’d created, coaching sessions were hosted to train the current Marketing Assistant across key channels (such as Facebook, Instagram and Google Plus).