Between January and March of 2016, NW Marketing has worked with Waterford Plaza on a range of projects, including manning their stall at the Curtin University's O'Day. As a key target audience, engagement on the event was focused on attracting Curtin students and informing them on the products and services Waterford Plaza has to offer.

 For a period of time between April and June NW Marketing stepped in as social media and website manager for Waterford plaza whilst their Marketing manager was on long service leave.

NW marketing also acts as an ongoing onsite event coordinator and retailer liaison officer. NW marketing also provides web analytics from the shopping centers social media accounts and its website to center management